Legal Document

Privacy Policy

At LayerSEO, we take your privacy seriously. This policy describes how we collect, use, and protect your personal information.

Last Updated:January 15, 2024
Effective:January 1, 2024

1Information We Collect

We collect information that you provide directly to us, information we obtain automatically when you use our services, and information from third-party sources.

Information You Provide

When you create an account, subscribe to a plan, or use our services, we collect information such as your name, email address, company name, payment information, and any other information you choose to provide.

We also collect the content you submit through our platform, including URLs for analysis, custom settings, and preferences.

Automatically Collected Information

We automatically collect certain information about your device and how you interact with our services, including IP address, browser type, operating system, referring URLs, device identifiers, pages viewed, and timestamps.

Third-Party Data

We may receive information from third-party services you connect to LayerSEO, such as Google Analytics, Google Search Console, and payment processors. This information is governed by the privacy policies of those third parties.

2How We Use Your Information

We use the information we collect for various purposes to provide, maintain, and improve our services.

Service Delivery

We use your information to provide our SEO analysis services, process your requests, manage your account, and communicate with you about our services.

Improvements and Analytics

We analyze usage patterns to improve our services, develop new features, and enhance user experience. This includes conducting research and analysis to understand how our services are used.

Security and Fraud Prevention

We use your information to detect, prevent, and respond to fraud, abuse, security risks, and technical issues. This helps us maintain the security and integrity of our platform.

Communications

We may send you service-related emails, such as account notifications, billing updates, and important service announcements. With your consent, we may also send promotional emails.

3Data Sharing and Disclosure

We do not sell your personal information. We only share your information in the following limited circumstances:

Service Providers

We share information with trusted third-party service providers who assist us in operating our platform, processing payments, sending emails, and analyzing data. These providers are bound by confidentiality agreements.

Legal Requirements

We may disclose your information if required by law, legal process, or governmental request, or to protect the rights, property, or safety of LayerSEO, our users, or the public.

Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity. We will notify you of any such change in ownership.

4Data Security

We implement industry-standard security measures to protect your information from unauthorized access, alteration, disclosure, or destruction.

All data is encrypted in transit using TLS 1.3 and at rest using AES-256 encryption. We maintain SOC 2 Type II certification and are GDPR compliant.

While we strive to protect your information, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security.

5Your Rights and Choices

You have certain rights regarding your personal information:

Access and Portability

You can access, update, or download your personal information at any time through your account settings. We provide data export functionality for portability.

Deletion

You can request deletion of your account and all associated data. Once deleted, this action cannot be undone. Some information may be retained for legal compliance.

Marketing Communications

You can opt out of promotional emails by clicking the unsubscribe link in any marketing email or by updating your communication preferences in your account settings.

Cookies and Tracking

You can control cookies through your browser settings. Note that disabling cookies may affect the functionality of our services.

6Data Retention

We retain your personal information for as long as necessary to provide our services and fulfill the purposes outlined in this policy.

When you cancel your subscription, we retain your account information for 90 days to allow for reactivation. After this period, your data is deleted unless retention is required for legal compliance.

Analysis reports and historical data may be retained for up to 2 years for analytical purposes and service improvement.

7International Data Transfers

LayerSEO is based in the United States. If you access our services from outside the U.S., your information may be transferred to, stored, and processed in the U.S. or other countries. We ensure appropriate safeguards are in place for international transfers in compliance with applicable laws.

8Children's Privacy

Our services are not intended for children under 13 years of age. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

9Changes to This Policy

We may update this privacy policy from time to time. We will notify you of material changes by email or through a prominent notice on our website. Your continued use of our services after such changes constitutes acceptance of the updated policy.

10Contact Information

If you have questions, concerns, or requests regarding this privacy policy or our data practices, please contact us:

Email: privacy@layerseo.com

Address: LayerSEO Inc., 123 Tech Street, San Francisco, CA 94105

Data Protection Officer: dpo@layerseo.com

Questions or Concerns?

If you have any questions about this document or our practices, please don't hesitate to contact us.